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WHAT IS PUBLIC RELATIONS: 4 THINGS EVERYONE SHOULD KNOW ABOUT PR

Public relations, or PR, is the practice of successfully managing communication strategies to a target audience and contributes positively to the overall perception of an organization and its brand. A public relations professional will do so by using various communication strategies through multiple means of communication. It

LEAD DURING A CRISIS: 3 TIPS FOR EFFECTIVE LEADERSHIP

Amid this crisis, there has been a lot of talk that the coronavirus could inflict emotional trauma. Based on previous research, experts are warning that millions of people will struggle with psychological disorders. It is crucial to keep in mind that everyone responds differently to each

3 ESSENTIAL TIPS FOR BUILDING YOUR PERSONAL BRAND

In today’s crowded and competitive social media landscape, personal branding has never been more important. For freelancers and entrepreneurs especially, building your personal brand is one of the most effective ways to grow your business and boost profits. And it’s not just for Instagram influencers.

HOW TO USE LINKEDIN TO GROW YOUR BUSINESS

With over half a billion users, LinkedIn isn’t just a platform for trying to find a new job. LinkedIn is one of the most powerful social networking sites on the Internet. Since launching in 2003, it has become an essential way to build relationships with like-minded professionals,

Social Media and Healthcare Awareness

It’s absolutely mind-blowing the impact social media has made on the way we communicate and exchange information today. Whereas people needed to make vigorous efforts to find answers in every domain, they’re now only a click away. Health issues and awareness are some of the

5 Types of Instagram Ads You can Use to Promote Your Business

There are many reasons new businesses might struggle during their first years. Especially when it’s a small business run by someone with no marketing background. New entrepreneurs tend to ignore a few simple yet crucial criteria affecting customer behaviour. There are many we’re going to

Quick Guide to Understanding Customer Behaviour

There are many reasons new businesses might struggle during their first years. Especially when it’s a small business run by someone with no marketing background. New entrepreneurs tend to ignore a few simple yet crucial criteria affecting customer behaviour. There are many we’re going to

Finding Your Niche

Do you feel scattered in your thoughts toward your goals, business plans, or study choices? Do you want to find your niche? Well, you’re not alone, with a world filled with choices, this puts pressure on individuals to “make the right choice”. Here I’m going

7 Secrets of Driving More Traffic to Your Website.

One of the main objectives for your website is to generate more traffic. It attracts more customers, grows the business, and increases your website’s rating on google & appearing on that all-important first page! Now that everyone is using SEO tools to achieve better results,

4 Signs You NEED to Find a Digital Marketing Agency!

Moving your enterprise’s marketing plan from your own hands to a specialized agency is a huge step. This is especially true if you are a small or medium-sized business and you’re not achieving your desired results. As assured as you might be that you can

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